stereotypes, moral outrage, celebrity culture and nationalistic 
                          mass devotion. No corner of society has escaped and 
                          as such social thinking has been developed into a mass 
                          mentality. Anyone who dares to think outside the box 
                          when it comes to accepted normality tends to inflame 
                          social attitudes and is immediately labelled as a risk 
                          taker rather than entrepreneur. Mass attitude decides 
                          what is acceptable. 
                        
                          - Media 
                            influences public perception. Anyone over a certain 
                            age would say the stereotype of a typical landlord 
                            varies from the farcical "Rigsby" to the 
                            manic "Jerzei Balowski" from TV in the 1970's 
                            & 80's.
 
                         
                        Broad 
                          sheet readers would tell you that landlords were money 
                          grabbing misers who forced poor unsuspecting tenants 
                          to live in abject poverty whilst they lived a life of 
                          luxury. Tabloid readers would say that Landlords were 
                          bad tempered violent thugs who were only in it for the 
                          money. A stereotype is born. The population in general 
                          would not recognise a landlord if they didn’t 
                          fit into a typical stereotype, even so many remain sceptical 
                          of some deeper ulterior motive for even wanting anything 
                          to do with property during the current economic slump. 
                        However, 
                          landlords are making news and unfortunately not all 
                          of it is good press as more and more fall foul of legal 
                          requirements and end up not only in court but all over 
                          the front pages of the media, reinforcing the stereotype. 
                        Professional 
                          portfolio landlords would be outraged to be thought 
                          of acting or behaving in any such stereotypical manner, 
                          even when faced with the most difficult of challenges. 
                          They have worked against the ingrained prejudices of 
                          old to provide good quality housing stock at reasonable 
                          returns. They are decent and law abiding businessmen 
                          and property is their livelihood.  
                        
                          - The 
                            problem is that the professional landlord only counts 
                            for 57% of all residential landlords, according to 
                            recent figures from the National Landlords Association.
 
                         
                        The 
                          reality is that some landlords are just everyday people, 
                          having become “accidental” landlords, who 
                          for a variety of reasons, own property other than their 
                          home and want to let it out in order to meet financial 
                          costs with a small income on top for their trouble. 
                        It 
                          is not their primary source of income or their passion. 
                          It is a potential financial millstone and many face 
                          a very steep learning curve if they want to survive 
                          the experience, let alone turn a profit. 
                        
                        These 
                          “accidental “landlords are most likely to 
                          end up either severely out of pocket, in court or even 
                          prison if they are negligent in their responsibilities 
                          toward both their properties and their tenants. Even 
                          if a landlord has just one rental property, in the eyes 
                          of the law they are subject to the same laws and regulations 
                          as the portfolio landlord with fifty or a hundred properties 
                          and must make sure every property is compliant with 
                          the latest gas and electrical regulations, all the provisions 
                          of the various landlord and tenant Acts as well as the 
                          safety of furniture and furnishings.  
                         
                          Many “accidental” landlords are inexperienced 
                          and are unsure where to turn for advice and are unaware 
                          of the consequences if they fail to comply with the 
                          myriad of legislation. Many are totally unaware that 
                          they require permission from all relevant parties, including 
                          the mortgage provider, to be able to let the property 
                          in the first place. 
                        
                         
                          Help for the hapless is at hand. Joining a local landlord 
                          association can be a great benefit to landlords as they 
                          offer guidance, help & encouragement along with 
                          access to various resources such as training workshops, 
                          telephone helplines and they keep members up to date 
                          with the latest changes in legislation. This often has 
                          some cost implication but can prove invaluable if you 
                          suffer a problem. 
                        There 
                          is also a wealth of information available via the internet. 
                          There are many useful websites that offer advice, guides 
                          and information for all landlords. The Department for 
                          Communities and Local Government (DCLG) website has 
                          a section on renting and letting, Your Move also has 
                          useful information for landlords and there is access 
                          to a host of resources through mypropertypowerteam.co.uk 
                           
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                          IGNORANCE IS NO DEFENCE! 
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