We are “achieving” all the time; in 
                              fact, everything we accomplish (or don’t) 
                              is an achievement of sorts. There was some action 
                              or inaction that created the result as it stands. 
                              So it stands to reason then we are very “successful” 
                              at “achieving” exactly what we are getting 
                              now. Why is it then that so many times we’re 
                              NOT happy with our “achievements” and 
                              we certainly DON’T see them as successes?
                             
                            Simple 
                              – because it’s not what we wanted…
                            Studying 
                              success alone or aiming to achieve in and of itself 
                              is not the answer to being happier with what we 
                              are getting in life. Getting what we want to get 
                              IS.
                            If 
                              we are so good at achieving then, there must be 
                              something else missing in what we are doing that 
                              would lead us to creating the results we want and 
                              the success we desire. 
                            THERE 
                              IS.
                            When 
                              I work with Personal Clients or in Business Coaching, 
                              I work through a systematic approach to creating 
                              the achievements they want using what I call “The 
                              7 Forces of Achievement”. Each factor exerts 
                              a force on the ultimate outcome, shaping it in the 
                              design ultimately sought. Knowing what these “forces” 
                              are is important, getting them in the right order 
                              and sequence is CRITICAL AND understanding how to 
                              control and use them is ESSENTIAL to your ultimate 
                              success.
                             
                              
                              
                              
                            I 
                              see so many people wasting their energy on attempting 
                              to achieve when having an appreciation of what’s 
                              truly needed would help them get it faster and easier 
                              than imagined. Below is an excerpt from the COACHING 
                              CLIENT MANUAL I work throguh with my Private Clients 
                              and I want you to have the information now so you 
                              can use it to help you achieve your Dreams.
                            
                            VALUES 
                              –
                            More 
                              correctly called “Highly Valued Criteria”, 
                              they are like the Performance Appraisal sheet for 
                              life or any aspect of it. The more we get to “check 
                              the boxes” here the better we perceive our 
                              life or achievements in a particular area of life 
                              (for example, Business). Not understanding what 
                              our Values are or ensuring our Goals are aligned 
                              (and actually are developed from) our Values is 
                              the key reason people fail to achieve their stated 
                              desires.
                             
                            OUTCOMES 
                              –
                            Many 
                              people confuse OUTCOMES with GOALS. They use the 
                              words interchangeably and that’s a mistake. 
                              Think of OUTCOMES as the “life that comes 
                              out of the achievement of the Goal”. People 
                              do not actually want the goal as such; rather it 
                              is the “Life After Goal” that is coveted. 
                              When “board breaking” it is essential 
                              you aim beyond the target rather than at it. The 
                              same is in play with Goal Achievement. Just aiming 
                              at what will get us there keeps us caught before 
                              goal as does aiming at only achieving the goal. 
                              It is critical we set our goal achievement “sites” 
                              on the OUTCOME of the goal achievement and therefore 
                              make the Goal just the necessary deliverable in 
                              order to create that life. There are a number of 
                              techniques used in Performance Coaching to ensure 
                              our full power is focused on this OUTCOME or Life 
                              After Goal (for example – Vision Mapping).
                            
                               
                                 
                                   
                                    GOALS 
                                      – 
                                    Thankfully 
                                      this one is well known. It’s the thing 
                                      that we are setting out to achieve – 
                                      it is important to remember though GOALS 
                                      are the gateways to OUTCOME and nothing 
                                      more. The way we phrase, imagine and set 
                                      Goals is critical though in order to do 
                                      out best to ensure their success (for example 
                                      – Conscious Goal Imaging). 
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                            REWARDS 
                              –
                            Establishing 
                              in the outset the REWARD for achievement will create 
                              even more propulsion toward achievement both consciously 
                              and unconsciously. It is more than just setting 
                              out some tokens though. The important step here 
                              is to establish a strong linkage between REASON 
                              (Outcome) / RESULT (Goal) and REWARD / CELEBRATION. 
                              In doing this we create a powerful positive association 
                              to not only the achievement but also the actions 
                              necessary to create the result.
                             
                            STRATEGY 
                              –
                            A 
                              Goal without Action is a dream just as much as Action 
                              without STRATEGY is wasted. Think of it like a captain 
                              of a ship closing his eyes and hoping for the best 
                              before setting sail… sure, the boat might 
                              get where it was supposed to go and there is a far 
                              greater chance it won’t. It is critical to 
                              ensure What to do, When and How to do it is decided, 
                              crafted and planned in advance of any Action being 
                              taken.
                             
                            LEVERAGE 
                              -
                            If 
                              you polish every weakness you have till it becomes 
                              a strength you’ll end up grinding away the 
                              diamond. We all have great stregnths and it is to 
                              those we play our best game. Equally, others have 
                              stregnths in areas we don’t. With so many 
                              people and paths are available to us today to contact 
                              and utilise the expertise of others it is an essential 
                              element of the “new economy” to do so. 
                              LEVERAGE here refers to how you can create the maximum 
                              impact with the minimal output. Building a Team 
                              around you has never been easier – if you 
                              know the right things to do to make it happen. When 
                              people are focussed on what they love and appreciate 
                              the most they will continue to do a more efficient 
                              and effective job.
                             
                            ACTION 
                              –
                            With 
                              all the other Forces in place it comes time to take 
                              ACTION. Right ACTION, right time, right place. And 
                              to be held accountable to the promises you make 
                              yourself and others. At time of Action it is important 
                              not only to take the steps…we also have to 
                              ensure we are held accountable to the promised action 
                              and result – that’s where the true power 
                              of Coaching comes into play.